Prepaid phone cards, cheap calling cards online

Our online shop offers you phone cards for long distance calls. You can find the best rate to the international call and save many money. Buy only cheapest phone cards online in our shop.

Main Page Telecom News Enter Your Account / Register Buy Phone Card Best Rates FAQ and Help
International calls
FIND A BEST RATES
call from
 
call to
BUY THE PHONE CARDS
RECEIVE YOUR PIN INSTANTLY

Sprint hires new strategy head; unveils marketing plans


27/06/2007

Sprint today announced that it has hired former BellSouth veteran Keith Cowan to head up planning and new initiatives for the company as well as plans a new marketing campaign to infuse life back into Sprint’s brand.

Effective July 9, Cowan will take the new mantle of president of strategic planning and corporate initiatives where he will oversee all of Sprint’s new strategic projects, including the new WiMAX network and the Pivot cable joint venture. Cowan will report directly to chairman and CEO Gary Forsee, and reporting to Cowan will be Barry West, chief technology officer and president of the 4G venture; Jack Dziack, senior vice president of strategy and the new president of the cable solutions, which oversees Pivot.

The current president of Pivot, John Garcia, is being promoted to senior vice president of product management. Vice president of cable solutions Jim Patterson will take over as acting president.

On July 1, Sprint will launch a new marketing campaign called “Sprint Ahead,” which will focus on the technological advantages of Sprint’s network. While this approach is not too different from its previous campaigns, Sprint said it will focus on one particular aspect of the network where it believes it excels: speed. The campaign won’t just focus on network data speeds, but the speed of many of its services such as instantaneous push-to-talk on the Nextel network.

“Beginning in a few days, Sprint will move ahead of its competitors, who continue to harp on the industry’s shortcomings such as dropped calls, minutes and pricing plans,” chief marketing officer Tim Kelly said in a statement. “Instead of ignoring all of the amazing things people do with their mobile devices, Sprint’s new approach to the market embraces the awesome ways our innovative technology adds real value to the lives of our customers.”

Sprint will kick off the campaign with two television ads, one targeted at consumers and the other at business, as well as print ads and outdoor advertising.



 

Related News

 
Sprint plans targeted-services strategy to regain prepaid lead
10/02/2010
If some of her past homes, Sprint's (Powered: S) fourth quarter earnings fell to him financially and more focused on his plan to fix them. Sprint lost 504,000 postpaid subscribers in the quarter, more than four million years of increasing years, but even a loss. Sprint...
 
CTIA: Sprint building out 3G, lays out revision A plans
31/03/2006
Sprint is accelerating its 3G rollout plans, committing to an covering an additional 40 million people in its EV-DO footprint by the end of the year and announcing plans to begin a networkwide upgrade to EV-DO revision A in the third quarter.Sprint plans to have an...
 
WiMAX World: Nokia unveils WiMAX plans
11/10/2006
BOSTON--Nokia today shined some light through its until-now opaque WiMAX strategy, revealing a new base station based on its modular Flexi equipment line and a new initiative to pursue Mobile WiMAX handsets focused on a data centric applications. The Flexi WiMAX base...
 
CTIA: Sprint unveils Android WiMax handset
24/03/2010
More on this Topic Industry News Blogs Briefing Room The pact formed by Sprint (NYSE:S), Clearwire (NASDAQ:CLWR) and Google (NASDAQ:GOOG) over a year ago finally...
 

 Best rates cards from:


 
PhoneCardStock.com
Calling Cards © 2008